Thomas & Friends
The No. 1 Boys' Preschool Brand
Thomas & Friends leads HIT Entertainment's annual $500mm global consumer products business, through television episodes, home entertainment, apparel, decor, books, toys, and events.
Role
VP Global Creative Services
HIT Entertainment
Deliverables
Creative Direction
Licensing Style Guides
Packaging Guidelines
Character Art: CGI, Illustration
Live Tours & Events
In-Store POS
Home Entertainment: Universal, Lionsgate
Product Development:
Toys, Publishing, Decor